Web Site Promotion »

"Web Site Promotion or search engine optimisation" (SEO) is a very specialized field and takes time to have your website on top of the Search Engines. Search Engine optimization is not easy and it requires analysis and logical thinking by search engine experts. You design your website and submit it to search engines but no one will visit your website until it is well optimized by search engine experts.

There are many companies in the market who provide web site promotion and submission services but some of them provide this service in a non-ethical way which can lead to spamming of your website into the search engines. Once your website is on a list for spamming a search engine, you will never get listed on the search engines. Dotsquares provides an ethical Web Site Promotion service which drives genuine traffic to your website.

Dotsquares search engine optimization process involves a series of complex processes and various types of analysis like market surveys, web log file analysis, html code analysis, defining proper theme/layout, research into keywords, content enrichment, proper website design and strategic search engine submission to ensure the presence of your website on the Internet. Our search engine optimization (SEO) process is customized for each of the individual search engines in order to achieve these high ranking levels.

SEO is a service based on results, without the results no service has been delivered! Our complete business model is built around customer satisfaction and managing customer’s expectations. Our monthly contracts, service guarantee, and regular meetings give us a true customer centric approach.

Dotsquares is a professional search engine optimization and search engine marketing company that offers a complete range of Web Promotiom services:
1. Website Promotion
2. Search Engine Submission
3. Link Campaign
4. Copywriting / Proofreading
5. Pay-Per-Click (PPC) advertising

• Website Promotion »
  Internet Marketing is one of the most important business decisions that companies are making today. Using effective search engine solutions, companies can add new revenue streams that were previously unavailable.

Dotsquares is dedicated internet marketing, and Search Engine Optimization Company that not only promotes but educates your business on the values of effective website promotion and achieving high rankings on search engines.

Our Website Promotion process brings you, our client, through every step of the process and helps your company become even more ambitious on the internet. Our high rankings ensures that you receive a Return on Investment that you are happy with.

Our in-depth website marketing strategists can put together a complete proposal to ensure that your company dominates on search engines. All at prices that are unmatched in the SEO industry.

Website promotion services include following...

• Website Analysis & Evaluation
• Extensive Keyword Research
• Website Optimization
  
  
• Website Analysis & Evaluation »
  
  • Benchmarking »
  Benchmarking is the continuous process of identifying, understanding, and adapting outstanding practices against strong competitors or recognized industry leaders to help your website improve its performance. Benchmarking requires a measurement mechanism so that the performance "gap" can be identified.
  Our Benchmarking process shall ensure that we get the right start by various analysis we implement to attain top search engine rankings. During this process your website shall be closely observed and analyzed mainly concentrating on the domain area you specialize.
  
  • Competition Analysis »
  This step involves making a list of your competitors and visiting their website to closely observe and analyze various techniques used by them.
  
  This would help in preparing a strategy to be used to implement various other steps required to attain top rankings and would help your website to maximize its performance in search engines.
  
  • Website Study »
  The next step after Benchmarking and Competition Analysis is to analyze your website as to how closely be it related to this previous analysis. We study the structure of your website and compare the same with that of your competitors to give us an idea of how the optimization process should be.
  
  During the Website Study process, we will also plan and design a layout for your website to make it more search engine friendly.
  
  
• Extensive Keyword Research »
  
  • Identify & Defining Keywords »
  Careful research into keyword phrases is an essential step towards a successful SEO campaign. The question is how do we know what phrases people use when they search for information online? This is where "keyword research" tools come into picture. We use keywords suggestion tool to get the best possible and most frequently used keyword phrases for your website.
  
  These tools allow a user to type in a keyword or keyword phrase and find out how often those phrases are searched for on various search engines and directories. The best part of these tools is that they offer up alternate keyword phrases which are frequently used and you might have missed considering them for your SEO campaign.
  
  • Selecting the best suited keywords »
  After the initial keyword analysis, we will collect all such keywords which we consider will match your business requirements and send you a complete report of the same for your final confirmation on the keywords.
  
  You will then have to select the best keywords in the order of importance and send us the same so that we optimize the pages according to those keywords to attain maximum results.
  
  
• Website Optimization »
  
  • Content Analysis »
  This step would involve reviewing the content of your website (especially the home page). We shall ensure that the content we change will be search engine friendly retaining its original meaning.
  
  • HTML Code Refining »
  HTML Code Refining is a process where we analyze and review the code for all your web pages and simultaneously fix all the errors. During this process we will remove all the unwanted codes considered to be spam. We manually fine tune each web page and remove redundant html codes which are automatically created during the time of design.
  
  • Image Optimization (Alt Tags) »
  Image Optimization is one of the main elements in today's SEO process which most of them tend to neglect. From search engine perspective, downloading time is a factor which is now considered in their ranking algorithms. Hence, our SEO's will optimize each image on your website to reduce its size, yet retaining its quality and resolution to ensure that the pages load quickly.
  
  • Meta Tags »
  Developing Meta tags is one of the most important and difficult task in the entire SEO process. Based on the ongoing analysis and keywords our SEOs shall form an optimal class of meta tags combining <title>, considered to be the most important tag as far as search engine ranking is concerned, <description> and <keyword>.
  
  This process will continue, where we develop Meta tags for each web page on your site concentrating on each product or service that is described on the page, thus covering a wide array of keywords.

Successful Search Engine Optimization requires a comprehensive, customized approach based on a site's unique characteristics. The Search Engine Optimization project will need to strike a true balance between website's design and functionality, the searching behaviors of the target audiences, and the algorithms used by search engines to find results.

Dotsquares has been working in the field of Search engine optimization, for both Indian and abroad companies. We offer search engine optimization services covering the entire spectrum of web marketing. Our search engine optimization packages are customized to suit a vista of websites including corporate websites, e-commerce sites, informatory websites, database driven and dynamic websites. Dotsquares consists of a highly specialized and qualified team of experts in search engine optimization who have the technical know how to bring targeted visitors to your site.

Dotsquares offers different SEO packages for different business requirements.