Coniq: Custom Shopify Loyalty App Integration
Dotsquares developed a custom Shopify app for Coniq, integrating loyalty features like voucher display and order syncing. Built with Laravel and MySQL, it enhanced customer engagement, streamlined registration, and improved operational efficiency for Coniq’s loyalty platform.
The Client
Coniq, based in the United Kingdom and operating at https://www.coniq.com/, is a leading loyalty platform providing customer engagement solutions. Specialising in personalised vouchers and rewards, Coniq partners with retailers to enhance customer retention and drive brand loyalty through innovative digital experiences integrated with platforms like Shopify.
The Challenge
Coniq required a custom Shopify app to sync customer registration, display vouchers, and handle order transactions seamlessly. Challenges included ensuring smooth user registration without disrupting UX, dynamic voucher integration during checkout, differentiating logged-in and guest transactions, and providing admin monitoring for integration logs.
The Solution
Dotsquares developed a custom Shopify app using Laravel and MySQL, integrating Coniq’s Registration and Voucher APIs. The app enabled seamless customer registration syncing with Shopify, dynamic voucher display and utilisation at checkout, and order syncing for logged-in and anonymous guest transactions. A master admin dashboard provided log monitoring for registration, vouchers, and orders. The solution ensured data privacy with anonymised guest transactions and a robust backend for scalability.
The Results
The Coniq Shopify app enhanced customer engagement with seamless voucher utilisation and registration syncing. Automated order syncing reduced manual errors, improving operational efficiency. Anonymised guest transactions ensured data privacy, while the admin dashboard enabled effective monitoring, driving user satisfaction and loyalty.
