RivalKit: Elevating Custom Sports Apparel Online
Dotsquares optimised RivalKit’s Shopify platform with custom e-commerce development, SEO strategies, and mobile enhancements. Integrating Monday and Moxo APIs streamlined team ordering, onboarding 1,000+ new customers, boosting sales, and enhancing engagement for custom sports apparel.
The Client
RivalKit, operating at https://rivalkit.com/ with bases in the USA, Australia, and UK, is a leading sports apparel e-commerce brand. Specialising in custom team gear for athletes, schools, and sports organisations, they offer high-quality, made-to-order uniforms and merchandise. Known for innovative design tools and performance-driven fabrics, RivalKit partners with entities like The Boat Race to deliver hassle-free ordering and timely delivery.
The Challenge
RivalKit’s existing e-commerce platform suffered from slow performance, poor navigation, and limited flexibility for team-based custom orders. Low organic search visibility hindered brand awareness, while inefficient order fulfilment and inventory management struggled to meet growing demand. The platform lacked mobile responsiveness and effective marketing to drive customer engagement and conversions.
The Solution
Dotsquares developed an optimised Shopify platform for RivalKit using Liquid, HTML, CSS, and JavaScript, enhancing UI/UX and mobile responsiveness. Custom private apps integrated Monday and Moxo APIs for streamlined team ordering and customisation. SEO strategies with structured data and blog content improved organic visibility. Performance optimisation reduced load times, while payment gateways and logistics integrations enhanced order processing. Email automation, influencer marketing, and retargeting campaigns boosted engagement and conversions.
The Results
The enhanced RivalKit platform onboarded 1,000+ new customers, driving increased sales and conversions. SEO improvements boosted 42% organic traffic, while faster load times and mobile usability improved engagement. Automated order management optimised inventory and reduced costs, positioning RivalKit for scalable growth.
