July 14, 2022


What Is TikTok?

TikTok is a social networking site for sharing videos online. It enables users to produce quick looping movies of between 3 and 60 seconds and 3 to 15 seconds lip-sync and music videos.

TikTok is a platform where you can find videos about anything or everything.

What Are The Factors Which Make Tik Tok So Popular?

Short-Form content (15 seconds) : That is very simple to create and goes well with a short attention span world.

Young Target Audience : Mostly, 41% of the audience aged between 16-24 are most engaged and attracted to social media apps like Tik Tok.

Presence of Celebrities and Brands : In- real-time today, even celebrations and brands collaborate with Tik Tok users/influencers to promote their brand products or entertainment promotions.

Opportunity to Make Money : TikTok allows users to earn money by collaborating with brands, promoting their products, winning quizzes, and receiving gifts through live streaming.

How is TikTok Helping Businesses To Grow?

The most important aspect of TikTok marketing is the connection and engagement of users with your content. TikTok users are encouraged to create videos about your company. You may increase consumer trust in your brand and drive traffic to it by using this kind of user-generated content.

With a Tik Tok business account, you can create trending content like branded challenges and invite tik tokers to participate. If the challenge is unique, entertaining and engaging in much-needed brand exposure

Tik-Tok can also be used to increase the traffic to your website, app-store or-e-commerce site. You can link your videos using in-feed advertisements to draw viewers to your website.

TikTok aids in brand awareness and recall as well. Viewing advertisements puts your business in front of the decision-makers, who will remember you and consider your offers when making a purchase.

TikTok allows businesses to reach new audiences, increase sales, and show off their brand personality thanks to its more than one billion users worldwide1 and simple, community-driven approach.

You can quickly and easily launch your company on TikTok with the new TikTok for WooCommerce extension. From your store's dashboard, sync your store, create ads utilising your product catalogue, and monitor the success of your campaigns. You'll have a quicker and easier way to promote on TikTok when you install the TikTok for WooCommerce extension and link your store to your TikTok For Business account.

Sync Automatically Your Woo-commerce Product Catalogue With Tik Tok

Your WooCommerce product catalogue can be synced to TikTok in minutes, enabling catalogue-based ad formats like Collection Ads and Dynamic Showcase Ads. You can advertise all of your products using this feature, which is ideal for generating interest in them among potential buyers.


Install the most cutting-edge TikTok Pixel on your website with just one click to easily track and maximise your advertising efforts.

It utilises complex matching capabilities and automatically updates to improve your advertising visibility in front of the relevant consumers, optimise the outcomes of your campaign efforts, and boost your return on ad spend.

Create AD Campaign in Minutes

With one of TikTok's strong creative ad forms, you can help the relevant customers find your profile and store. You can also quickly get started with ad design by choosing "Create a Campaign" from your dashboard.

You will then be directed to the Ads Creation Module. One of its primary features is a Smart Video Generator, which lets you quickly make videos for your advertisements using images of your products!

Engaging Ad Formats

You can utilise a variety of in-feed ad styles in TikTok Ads Manager, including

Catalogue-Based Ads : Create product advertising quickly using your synced WooCommerce catalogue.

Spark Ads : Utilise natural TikTok posts to create a native advertisement. You can collaborate with TikTok producers to use their original posts as adverts or make posts on your own TikTok account.

Lead Gen Ads : Gather fresh leads with fast, configurable forms that interact with CRM partners to make qualifying and converting leads easier.

With the assistance of our creative partners, creating engaging advertisements that boost traffic has never been simpler! Every budget can find a partner willing to collaborate with you to create content that reaches clients worldwide!

Dotsquares will assist you in growing or starting a new business with WordPress development (Woo-commerce). We specialise in E-commerce websites in WordPress (Woo-commerce) that help your company thrive. We're available to discuss projects, timetables, and team members anytime you're ready! Get in touch with us today!

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